On store front graphic billheads there usually is a a lot going on in front of the store - one sees carriages, people, cars and streetcars. Store owners obviously wanted to let their customers know that the firms business was bustling. Also, the cities themselves were all about commerce. To the left is a close up example of a Celluloid Co. billhead showing a horse-drawn streetcar in the foreground.
The history of streetcars runs specific to the cities where located. The streetcar started as a horse-drawn carriage on tracks. They were known as horsecars. The tracks are visible in on the left. The first horsecar in the U.S. appeared in New York City in 1832 on the NY & Harlem Railroad. By the mid-1880s there were approximately 415 street railway companies in the U.S. Here are more horsecar examples.
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